About Marketing Pixel Tracker

A comprehensive tool for discovering, analyzing, and understanding marketing pixels and tracking technologies across your digital properties.

What It Does

Pixel Discovery

Automatically scans your website to identify all marketing pixels, tracking codes, and analytics implementations.

Privacy Compliance

Analyzes cookie usage and provides GDPR/CCPA compliance insights with detailed privacy policy detection.

Detailed Reports

Export comprehensive reports in CSV, PDF, or JSON formats for compliance documentation and analysis.

Key Features

Comprehensive Website Scanning

Crawls your entire website with configurable depth, analyzing sitemaps and discovering pages to ensure complete coverage of your digital footprint.

Event-Triggered Pixel Detection

Simulates user interactions like clicks and form submissions to capture conversion pixels and event-based tracking that only fires on user actions.

Cookie Analysis & Privacy Scoring

Tracks cookie creation, categorizes cookie types, detects consent management platforms, and provides privacy scores for regulatory compliance.

Supported Tracking Providers

Our detection engine recognizes pixels and tracking codes from major providers including:

Analytics
  • • Google Analytics
  • • Adobe Analytics
  • • Hotjar
Advertising
  • • Meta Pixel
  • • Google Ads
  • • LinkedIn Insight
Tag Management
  • • Google Tag Manager
  • • Adobe Launch
  • • Tealium
E-commerce
  • • Shopify Analytics
  • • Pinterest Tag
  • • TikTok Pixel

Technical Details

Version: 2.0.0 - Privacy Compliance Analysis Release

Technology Stack: Built with Next.js 15, TypeScript, and Playwright for reliable browser automation and pixel detection.

Privacy First: All scanning is performed client-side with no data stored on external servers. Scan results are temporarily cached for 24 hours only.

Open Source: This tool is designed to help organizations understand their tracking implementations and maintain privacy compliance.

Legal Notice

This tool provides technical analysis and insights for informational purposes only. Privacy compliance analysis should be reviewed by legal counsel familiar with applicable regulations. The tool does not constitute legal advice and users remain responsible for ensuring compliance with all applicable laws and regulations.

Contributors

CP

Connor Phillips

Head of Analytics at Twigeo

Connor is a data leader with more than a decade of experience in startup and agency environments, specializing in data analytics and business intelligence. He leads the Global Analytics team at Twigeo, a growth marketing agency, where he helps B2C and B2B businesses transform their data analysis from operational to strategic approaches.